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We also work in conjunction with Synergy on their flavor solutions; such as dairy protein enhancers, flavor pairing for plant based proteins to mask off-notes, and bitterness masking, so that we can deliver a superior taste and nutritional balance within the products,” she explains.  What are you seeing as most important purchase factor for consumers? “If you look at a lot of published consumer surveys you will see that time after time flavors emerge as the number one purchase factor,” states O’Neill, “Followed by protein level, and then many other factors. Flavor

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